Hi. I’m Matt.
Chief Innovation Officer and Founder at Brava. Twenty years turning strategy into things you can actually ship — content systems, audience research, and lately a lot of AI operations. Westchester, NY.
The short version
Learned digital at Talent Partners · made things at TBWA\Chiat\Day, wonder and hill, and Saatchi Wellness · led strategy and social at The Winston Project and The Martin Agency · now independent at Brava, making things again.
Now
Consulting for TikTok, polishing Valencia (the block theme this site runs), and reading about the Medici. Hard stop at 3pm for a walk.
Recent writing
Latest
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Back From Cannes
I’ll have a lot more to say about The Cannes Lions Festival of Creativity this week. It was Brava’s first time there, and my wife…
Work
Brava is my consulting practice. Audience research, marketing playbooks, AI operations — strategy that ships.